How We Drove Traffic to Our Kickstarter Campaign: Novelsys Ampere Case Study

How We Drove Traffic to Our Kickstarter Campaign: Novelsys Ampere Case Study

One year ago, we launched our Kickstarter campaign for Ampere– our smart wireless charging phone sleeve. Within the first 24 hours, we had raised over $60,000 in pre-orders and successfully surpassed our funding goal. We eventually raised a substantial $87,125 and have recently delivered our product. Local media celebrated us as “one of Singapore’s most successful Kickstarter campaigns” (Source). As the community and marketing rockstar of the Kickstarter campaign- having learnt much from the generous advice of other creators- here is my experience. Hopefully it helps you clinch your own crowdfunding success!

Edit: This post has been updated from the Feb 2015 version to reflect our successful delivery of Ampere.

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